Business services are a category of business operations that provide non-financial services such as advertising, marketing, consultation, logistics (including travel and facilities services), waste handling, staffing, shipping, administration, security, and many other types of help to other companies. Nearly every business in operation needs some of these types of services.
A service is a process that creates benefits by facilitating a change in customers, physical possessions or intangible assets. It can be delivered directly or indirectly and involves the participation of both parties.
In modern economic theory, services can be seen as a continuum with pure service on one terminal point and pure commodity good on the other. This enables us to compare them with each other and understand how their value is determined.
Businesses can provide services to their customers in various ways, such as through a call centre, or they may also deliver the service in person. The way in which a customer interacts with the business can affect how well the service is delivered and how much it costs.
The service sector is a vital part of the European economy. It is one of the largest sectors and contributes to 11% of EU GDP.
This industry is characterized by rapid growth in the use of technology and digitalization, according to Statista. Moreover, startups across the world are developing solutions that respond to changing market dynamics and are innovative, flexible, and sustainable.
As a result, business services companies are in high demand and have to develop fast in order to meet the changing market demands. This is particularly true in Europe, where many business services firms are located.